Combining multiple shipments into a larger consolidated shipment is not a new practice for operations teams looking to improve performance. Advanced technologies like predictive analytics now enable precise load optimization in real time, while sustainability goals make order consolidation an essential tool for reducing carbon emissions.
From reduced costs and increased operational efficiency, consolidated shipment brings significant benefits for shippers. Here's what you need to build your strategy.
According to the UN Trade & Development (UNCTAD), global shipping costs increased in the first half of 2024 due to unforeseen disruptions in maritime routes and growing operational expenses, such as higher fuel prices. Cost challenges reinforce the importance of shipment consolidation to improve your bottom line and mitigate supply chain vulnerabilities.
Let’s explore why you need a consolidated delivery strategy:
Rising transportation costs are a main concern for supply chain managers, and with good reason. With global shipping costs almost 22% more volatile than oil prices, according to an International Monetary Fund (IMF) study, businesses face challenges in predicting cash flow, leading to difficulties in setting shipping budgets. Moving partial truckloads — and not consolidating your cargo — results in higher per-unit costs.
In addition to multiple compound administrative fees, Less Than Truckload (LTL) shipping incurs hidden costs. For example, you might have to deal with damaged or lost goods as a result of these common practices in split shipment operations:
According to Flock Freight and Drive Research, 43% of truckloads in the U.S. moved partially empty, with an average of 29 linear feet of unused trailer space per trip in 2023. Widespread underutilization of capacity not only inflates the cost per unit shipped but also suggests inefficiencies in resource allocation.
Additional challenges include:
Excessive administrative overhead: Managing separate shipments and dealing with multiple carriers compounds labor and time costs, further straining operations
Lost time managing carriers: Coordinating with too many providers for the same shipment can prevent teams from focusing on strategic priorities
Addressing these inefficiencies through consolidated delivery can reduce wasted space, help simplify administrative workflows, and maximize resource utilization.
Freight rates are notoriously volatile, often changing due to capacity issues, fuel price hikes, and trade disruptions. Alongside higher exposure to market rate fluctuations, businesses risk facing:
Limited carrier options and negotiating power: Companies relying on fragmented shipments often lack the leverage to negotiate better rates or secure capacity with top carriers. They might have to book underutilized truckloads because they are unsure if other options could meet delivery deadlines. Consolidation strengthens negotiating power by maximizing volume with fewer carriers, ensuring reliable access and better carrier contract terms.
Difficulty securing capacity during peak seasons: During peak periods, such as the holidays, fragmented shipments are deprioritized in favor of consolidated loads, causing costly delays and missed delivery windows.
Discover how carrier management systems impact the efficiency of your ecommerce order processing.
Let’s explore the top benefits of consolidated shipments:
A well-executed consolidation strategy decreases the frequency of underutilized truckloads and optimizes route planning. You can:
Reduce overall parcel spend: Lower per-unit freight costs with fewer, more efficient shipments.
Get volume-based carrier discounts: Qualify for discounts normally reserved for larger volumes.
Have more predictable transportation budgets: Minimize cost variability and enable better financial forecasting and long-term planning.
Today’s logistics demands a smarter, more dynamic approach to order consolidation. Platforms like Shipium help you cut costs early in the fulfillment process — at the point of customer order placement.
Shipium optimizes packaging and order consolidation. By making these decisions earlier in the parcel fulfillment process, you can align inventory and carrier selection to reduce shipping costs while maintaining delivery promises.
Consolidated delivery streamlines workflows, reduces manual effort, and enhances visibility across the supply chain to ensure your operations run smoothly at every stage. Here’s how:
Route optimization: Consolidated loads benefit from optimized routing algorithms, which minimize delivery time and reduce miles traveled. This tactic lowers fuel costs and ensures deliveries are made on time, boosting customer satisfaction.
Centralized shipment tracking: With consolidated shipments, you can track all orders in a single system, providing end-to-end transparency. This centralized approach simplifies communication, helps resolve exceptions quickly, and builds customer trust through reliable updates.
Consolidation of shipments maximizes the use of assets (e.g., trucks and packaging material), reduces waste, and creates a supply chain environment that’s both cost-effective and sustainable. Benefits include:
Maximum warehouse efficiency: Combining shipments reduces the frequency of handling and processing orders, allowing warehouses to operate more efficiently. With fewer shipments to prepare, your team can focus on high-priority tasks and improve throughput. With Shipium’s Packaging Planner API, you can even choose the right carton sizes, cutting unnecessary packaging waste and optimizing storage space.
Full truck utilization: Shipping underutilized trucks wastes businesses’ time and money. Consolidating loads reduces the trips needed to transport goods, cutting transportation costs and minimizing carbon footprint.
A consolidated delivery process also makes your supply chain adaptable to changing conditions and market demands. By putting a consolidation strategy into action, your company ensures:
Flexible capacity planning: Consolidation helps you prepare for any season. This strategy allows businesses to adjust dynamically to demand fluctuations, ensuring capacity is utilized during peak and off-peak seasons. This reduces the risk of overcommitting or underutilizing resources.
Strategic carrier partnerships: Alongside volume-based discounts, having a consolidation strategy also helps you strengthen carrier partnerships. High-volume, predictable loads enable businesses to gain priority service, especially during high-demand periods.
Shipping consolidation strategies also improve your customer service by ensuring deliveries that are fast, reliable, and competitively priced. Here's a breakdown of those benefits:
On-time deliveries: By reducing inefficiencies and improving coordination, parcel consolidation helps businesses retain current customers with precise delivery deadlines.
End-to-end tracking: Simplify truckload shipment tracking, offering full visibility from warehouse to doorstep. Customers benefit from accurate updates, reducing inquiries and improving satisfaction.
For logistics leaders seeking to take advantage of consolidated shipment benefits, here's how to get started.
Evaluate incoming orders: Identify orders with similar delivery deadlines or final destinations so you can group them into a single shipping process workflow.
Check inventory locations: Pinpoint the most efficient fulfillment center for consolidation using real-time inventory data to minimize transit distances.
Plan the load: Calculate the most efficient way to group, package, and load shipments to maximize truck utilization and minimize wasted space.
Select the best carrier: Use data-driven decision-making to choose carriers based on cost, reliability, and transit time.
Optimize the route: Plan the shortest, most cost-effective route to ensure timely deliveries while reducing fuel consumption.
Track and monitor shipments: Provide end-to-end visibility for the entire shipment, allowing real-time updates and quick resolution of any issues.
Analyze performance: Review delivery performance and cost data to refine the consolidation process for future shipments.
Leverage shipping software: Work with a modern ecommerce shipping solution like Shipium to streamline your order consolidation procedures from start to end.
Shipium helps you navigate the complexities of freight consolidation by evaluating key factors like carrier rates, delivery speeds, and inventory locations in real time.
Our platform dynamically selects the best carrier for each shipment. Key capabilities include:
Delivery promise: Shipium calculates accurate delivery dates based on carrier performance and transit conditions, providing customers with precise expectations at checkout while minimizing late deliveries.
Fulfillment Engine: Shipium integrates your WMS and OMS systems to provide real-time inventory visibility across fulfillment centers so you can ship orders from locations closer to your customers.
Packaging optimization: With our Packaging Planner API, we ensure the most efficient use of space within cartons and trucks, reducing material waste and maximizing truck utilization.
Book a demo today and see how Shipium brings out the best benefits of consolidated shipment to your operation.
A consolidated shipment is a logistics strategy where multiple smaller orders or packages are combined into a single shipment for transportation. This approach maximizes the use of cargo space, reduces handling and administrative overhead, and optimizes cost savings.
Consolidated shipments are commonly used to streamline supply chain operations, improve efficiency, and qualify for volume-based carrier discounts.
Shipment consolidation is more cost-effective than split shipments because it:
Reduces handling, lowering the chances that shipped products suffer damage, which causes increased expenses
Maximizes truck capacity, avoiding unused space-related costs
Helps businesses qualify for carrier discounts overall
Split shipments are more effective than package consolidation in situations when customers expect their orders to arrive as rapidly as possible.
Ecommerce businesses may occasionally split their shipment to speed up order fulfillment. By shipping available items right away from different warehouses, they aim to deliver at least part of the order to the customer more quickly instead of waiting to combine all items into one package. But ideally, the decision to split the shipment should be made by the customer.
Predictive analytics tools analyze demand trends to optimize shipment groupings and ensure cost-effective operations.
Consider a retailer that sees a predictable surge in online orders for winter apparel every November. A predictive tool analyzes historical sales data and real-time trends and can forecast this increase weeks in advance. With this insight, the logistics team can consolidate orders to regional distribution centers, ensuring full truckloads rather than smaller, costlier shipment